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SEO & SEM

Two key tools to boost your e-commerce.

SEO is a fundamental part to differentiate your e-commerce between the brands of the competition.

Almost 90% of customers start their buying process with a search engine, and 40% of the traffic on e-commerce sites comes from search engines. If your business doesn’t appear on the first page of search results for relevant keywords, you’re losing out on getting significant website traffic, qualified leads, conversions, and revenue opportunities.

Our team of e-commerce SEO specialists apply strategic methodologies and guide the creation of relevant content at each stage of the buyer’s journey, to achieve long-term impact.

SEO campaigns and our strategies can create long-term sustainable brand awareness, lead generation and conversions for your e-commerce business.
Identification of the most relevant keywords in terms of audience, search volumes, competitor keywords and other terms that can generate the most traffic.

Structuring website content, meta tag optimization, product descriptions and more.
User and bot friendly website architecture
Make your website fast, secure and mobile friendly and aligned with SEO best practices.
Optimization of your e-commerce for search visibility, conversion rate optimization and strategic page speed optimizations for a better user experience.

SEM

SEM or paid search engine marketing is a web positioning strategy that allows us to appear in paid search results immediately. Compared to SEO search engine optimization, its great advantage is immediacy, which is crucial when we launch an e-commerce and we need to appear as soon as possible on the search engine results pages.
We help you design a paid strategy that will attract more customers and conversions.

At SOULBRANDING we specialize in the design and execution of SEM positioning campaigns for Google Ads with a rational and balanced approach with our SEO positioning strategy.
We plan and buy media, create content, and optimize experiences to drive business results on consumers’ shopping journeys for your e-commerce.

If you are interested in our work methodology, we are here to listen to you.